Mayday? Not quite. Seven-year itch? Yes. Double or quit? Preferably the first, but can't do it alone.
TOOBs were conceived from 2007 onwards and introduced to the market in 2017, when I was 70. Seven years later, I’m hoping to ensure the continuity and growth of the business. Without a
successor or
partner, my planning horizon does not extend beyond the end of 2024.
It’s been an exciting late-in-life journey. While I saw the megatrend towards lighter gear early, modern Class D micro-amplifiers for guitars only started to make sense around 2016. My concept relies heavily on them, so Toobs could not have been introduced any earlier. After 7 years and over 760 cabinets, they still have no direct competition.
It would be a pity to remain just a footnote in the history of musical instruments amplification. Toob has become a recognized brand without mega-expenditure. One innovation after another has made life easier for the working musician.
While utter portability was my starting point, market success requires more: the sound. The 10”-12” Toobs, guitar and bass, are praised for clarity and omnidirectionality. The 6.5” Metros, introduced in 2020, have created a stage-worthy category of their own.
For the time being, it’s
business as usual. I keep topping up inventories of speakers and critical components. However, if you are contemplating a Toob or Metro, do not wait forever.
If you are interested in the whole business,
do not hesitate to contact me. Succession may take several forms: outright divestment, partnership, even licensing/franchising. This is not the place to get into details, but I’ll be happy to send further information on a confidential basis, subject to a non-disclosure agreement (NDA). Thank you for your interest!
Markku Pietinen
toobspeakers@gmail.com
+358 500 703 370
